It doesn’t matter if you’re a small business based on the outskirts of town, or a busy, fast paced store right in the heart of Sydney, you know one thing: You need a constant stream of leads coming through your website. To do this, you’ll need to take note of these tips on how you can generate more leads from your website in Sydney.
Now, as you probably are aware, you must have your website’s information listed on as many social media networks as applicable.
If you don’t have a solid foothold on those platforms, you need to make time for that immediately. With more than 56% of online adult users visit more than just one social media website per day, and with 71% of consumers changing their perception of a brand after seeing a positive response on a Social Media Platform, you absolutely need to take control of your social presence.
Here are the top sites you need to be on right now if you want to generate more traffic to your website:
Putting your company information on these websites will increase the ability for you to be found locally in Sydney, along with providing a boost to credibility as you collect reviews.
Target Users with Paid Advertising
Social Media Networks also have another useful purpose for driving more leads to your website in Sydney, and that’s Paid Advertising.
Using websites like Facebook and Pinterest, you can target potential visitors through specific sets of demographics and interest categories. Then, only pay when users in those locations that fit that criteria click to your website.
Furthermore, depending on your business, you can create special offers for visitors within a small radius of your place of business, giving you the ability to increase the amount of traffic to your business through a well-built social media marketing campaign.
Improve Organic & Local Searches
Google has made great efforts to help customers find businesses right in their local area. This includes Google Maps and Google Business Pages. These two tools if optimized correctly can give your website an incredible amount of traffic and leads on a consistent basis with little effort after setup.
Users often simply use a Google Search with additional keywords like “Best”, “Top” and “Near Me”. These types of search queries drive traffic to a website that has the visitor already deep into the sales process, making lead opportunities even easier.
To take advantage of these types of queries, be sure to create pages in your website that revolve around those queries and your keywords.
For instance, if we wanted to gain more leads from these types of keywords for website design in Sydney, we would craft pages like this:
If you take the time to create these types of pages, you can immediately begin to take on more traffic from a wider variety of search queries and users which will then lead to more traffic and leads for your website in Sydney.
There are a variety of other more advanced ways to generate more leads from your website in Sydney, which is why you need to find the time to work with an experienced team who can help you identify where your efforts are best fit, and how to improve in the future.
Building credibility for your website immediately opens the gates for new visitors and leads to learn about your products and services, and unlike traditional marketing, can show positive effects almost immediately.
Make the time to create the right lead generating strategy that’s right for your business here in Sydney, and watch your potential for growth increase right before your eyes.